NDN Group has clinched the top honour among Top 10 Digital Marketing Agencies in China, outpacing nearly 8,800 agencies to win the legendary prestige.
User Experience (UX) and User Interface (UI) design are the battlefield on which businesses wage and win the battle for the customers. Our superior UX and UI services and solutions help achieve your business goals namely increasing sales revenue and conversion rates, enhancing customer engagement and fostering brand loyalty.
Customer Experience is everything and it is a mantra that every business knows. Focusing on Customer Experience (CX) strategies with User Experience (UX) and User Interface (UI) is one of the most crucial investment a brand should make in today’s competitive business environment.
Waves of exponential technological innovation are stacking atop one another and doubtlessly there will be exciting technological advancement in the coming the next decade. Countries and businesses can invest their resources and time to explore Artificial Intelligence (AI), Blockchain, Wireless Technology, Robotics Automation, and the application of Nanotechnology in healthcare in the coming decade.
China’s digital marketing is an essential element for mainland and global businesses looking to tap into the Chinese market. With 800 million active internet users, China market is a catalyst for business growth. It is critical for businesses to use China-specific digital marketing tactics to reach out to Chinese consumers.
An economic downturn can often spur businesses to greater heights. When economic downturn hits global economy amid the coronavirus, long-term success is predicated on enterprises leaders’ capabilities to see through the crisis of economic downturn and seize the business growth opportunities.
Chinese and global brands are casting their eyes on young Chinese consumers as Millennial and Generation-Z consumers will become the main consumer group for businesses in the future. With burgeoning spending habits and the influence of the young generation, businesses are eager to explore ways to reach out to young consumers in China’s market. Millennials, […]
5G is the next evolution in mobile networks. As well as being much faster than the previous 4G, it opens up tremendous opportunities for enterprises to scale businesses. 5G will not only mean faster speeds, less latency and greater capacity, it will also enable a new world of applications, ranging from smart cities, driverless cars, […]
Influencer marketing has grown bigger and trendier in China’s marketing. It has been one of the best ways to swiftly build your brand online, engage your target Chinese consumers and drive robust sales growth in China’s market. Indeed, there are vast differences when comparing influencer marketing in China with that in overseas countries. Chinese consumers […]
Short-video platform Douyin sweeps across China’s digital ecosystem, becoming one of the hottest social media platforms. Douyin’s short videos resonate with China’s young and affluent consumers, enabling your brand to stand out and generate strong business growth in China’s market.
China’s social media landscape is complex and multifaceted. Global and Hong Kong businesses have been gearing up for tapping into China’s market after the recent easing of COVID-19 on the mainland. Chinese digital ecosystem is totally unique and social media marketing represents a distinguishing way for companies to connect with consumers, build brand engagement and […]
Powerful content marketing strategies can skyrocket your business growth sharply and behind every reputable business and brand is valuable content that connects with their target customers.
Marketers can leverage data analytics and metrics to make their content resonate with target audiences and that boosts fan base and high-potential customers’ growth.
Whether for businesses, online brands or consultants across the board, SEO-geared content strategy is a powerful tool to boost organic traffic.
Content marketing automation doesn’t necessarily mean having robots to create blogs and videos. Marketers nowadays are utilizing an array of tools, powered by automated algorithms, to make the process easier and more efficient. From research, planning, production to distribution, we recommend top 6 automated content marketing tools for you to work smarter and faster. Content […]
Voice-activated technology is growing exponentially, and it is changing the way people search on the internet.
82% of users prefer live video from a brand to social posts; ephemeral content is the new age of marketing.
All marketers would agree that their biggest dream is to see site traffic, leads and ROI multiplies. The reality is that, however, over 60% of marketers regard the generation of traffic and leads as their top challenge. Financial downturn forces companies to trim their marketing budget. Consumers are going autopilot in filtering sponsored ads. Hard-selling […]
Omnichannel content marketing drives sales exponentially There is a misconception that content marketing doesn’t drive sales exponentially. If you want to generate sustainable, long-term organic traffic and sales revenue without spending too much money, content marketing is the way to go. As a digital marketer, generating leads is hard. You can create valuable content for your target […]
In the past decade, whenever we talk about Digital Transformation, Data-Driven Decisions and Impact Sustainability subjects in-front of enterprises, governments and SMEs, organisations might not have often had a sense of urgency to drive business model innovation. Now is not the time to cut-budget on digital initiatives but rather the best time to allocate teams and resources to […]
Learn about the mega trends in digital transformation. This article discusses 5G impacts, AI and Machine learning trends, blockchain use cases beyond crypto and XaaS.
Have you been doing it wrong? Achieving True Digital Transformation in 2020
A reckoning force across industries, blockchain is impacting the world beyond cryptocurrency.
This article takes you through the latest UI/UX trends and its benefits.
The development of artificial intelligence is now in full swing and chatbots are only a splash on a huge wave of progress.
Whether you want to enter the China market or reach out to Chinese consumers, one of the most effective WeChat marketing strategies is to adopt the region’s most popular multi-purpose app: WeChat.
We review our best campaigns in 2019…
We explore some of the most important SEO basics that your business can apply.
Location-based technology – namely location data, geo-targeting and geofilters – is opening up a world of possibilities.
AI chatbot helps businesses to automate interacting with customers and potential leads.
Digital transformation is forcing enterprises to change their business strategies and adapt to the new market models.
Your ultimate guide to digital transformation.
NDN Group Shanghai has worked tirelessly with AJ Hackett Macau and successfully established a strong presence on TikTok.
Is mobile video marketing a force to be reckoned with?
Earlier this year, Facebook announced changes to its Ads Manager and Business Manager to improve user experience.
Our execs share their views about successful digital transformation.
Successful content marketing fulfils the needs of both business and customers: drive revenue and deliver relevant, engaging messages.
Check out the tips below to achieve LPO which can help you acquire more potential customers.
WeChat Mini Programs have almost limitless potential. Learn more about how WeChat Mini Program can benefit your business.
Facebook has recently changed its ranking algorithm in an attempt to minimize the number of posts with misleading health claims.
If you advertise on Facebook and Instagram, it’s time to update yourself with some of the latest creative tools.
Offline marketing is not the only way to market your overseas property business, NDN Group utilizes digital marketing strategies for our clients.
Many brands are facing an issue their digital marketing strategies are not as effective as 5-6 years ago. It’s time to change.
We are thrilled to announce NDN Group’s latest partnership with GELOS to introduce Douyin (抖音) TikTok marketing to Hong Kong.
To celebrate and in a show of support for Earth Hour 2019, Gallo Family Vineyards, in partnership with NDN Group, launched a campaign themed around “Happy Together.”
WeChat Pay is already a part of everyday life in China, a popular payment gateway supported almost everywhere.
Listed are the essential updates of Facebook, Messenger and Instagram, newly announced on F8, Facebook’s developer conference.
Instagram Stories provides a spacious platform for businesses to tell their brand stories with minimal distractions.
In order to stay ahead of the game, it is imperative for companies to realize the importance of digital transformation and reshape their businesses accordingly.
Digital technology has paved the way for the rise of the gig economy and consequently empowered the modern workplace. It is granting the workforce a new set of values.
In order to maintain the integrity of content across its family of apps, Facebook has been adopting a strategy called “remove, reduce, and inform” since 2016.
Splash ads are a type of streaming advertising — currently the most popular form of online advertising.
We’ve helped our client to launch a large-scale advertising campaign on social media with geo-targeting, an advertising effort combining online and offline technology based on geographic location.
The social media market in China is a completely different digital landscape.
The 2019 WeChat Spring Festival data report claims their daily active users reached 1 billion, hitting its peak during Lunar New Year’s Eve.
The term “cognitive” is essentially referring to cognition and intelligence. But what does cognitive have anything to do with advertising?
To better understand what content connects with Instagram users, Facebook IQ commissioned two research studies to find out ways that Instagrammers like to connect with brands.
Imagine the future with 5G technology and a series of IoT business that will emerge. They will transform our lives drastically forever.
Successful SEO strategies will improve your rankings in search engines, and thereby increase conversions.
Successful businesses don’t idle about and wait for customers. They reach out to them via multiple marketing channels.
With the popularity of podcasting and the rise of voice technology like Alexa and Siri, many believe voice is set to be the next disruptor in digital innovation.
With a smartphone in hand, people often use these brief moments to compare prices, read product reviews, or simply search for answers to random questions that pop into their heads.
Trivia game a good way to engage the audience and the new form of TV. It has huge potential and reaches like the good old days of TV.
Learn five creative ways to use WhatsApp for business API.
When working on target marketing, online marketers often go all out to solve a key puzzle in mind: How to maximise efforts while minimising errors?
When it comes to the automobile industry, it’s all about user experience.
WhatsApp Business offers tools to help businesses sort, automate and facilitate their communication with customers.